Updated Regularly

The first step to able updated your blog regularly is having a plan for each month. Set up a spreadsheet, a table in a word processor, or a calendar on your desk, but you need a monthly plan. On that plan you need to mark out the days you will definitely blog. This might be every day, just the weekdays, the weekends, every Wednesday and other.

It's have two kinds of stories - diary stories and “off-diary” stories. Diary stories are those things you know will definitely happen - such as events, meetings, press conferences and so on. There are endless directories of events online and you will know of specific events on particular days in your industry. Mark your diary with these events as “diary items” you know you can write about. Also, look for anniversaries and specific days that could trigger a blog - this might be Thanksgiving Day, or Mother’s Day, or whatever can provide you with something to write about.

Diary stories should give you a reasonable number of days with topics already allocated to them over the coming weeks and months. Now you need to fill in the gaps. The way journalists do this is to have regular “slots”. So Monday might be health stories, Tuesdays could be business, Wednesdays are for politics -and so on. For your specialism, you need to come up with several general topic headings that you could write about. All you then do is slot these into the gaps between the diary stories. And now you can write anything to updated your blog.